Integrate marketing automation with one of the largest e-commerce platforms. Use customer information for multi-channel, automated communication.
Magento is an e-commerce platform used to build and manage online stores. This software is open source, which means its code is publicly available and can be modified by the programming community.
Magento offers rich features enabling complex product configurations, flexible payment options, order management, data analysis and website personalization. Thanks to its flexibility and scalability, Magento is often chosen by medium and large enterprises that need advanced e-commerce solutions.
Integration of iPresso with Magento allows you to fully use the potential of Marketing Automation to manage your online store.
Thanks to Marketing Automation integration, you can personalize communication with customers based on their behavior in the store, purchase history and preferences. This allows you to deliver more targeted and effective marketing messages and product offers.
Marketing Automation allows you to automate marketing campaigns, such as sending e-mails, abandoned cart notifications or promotional offers. This increases the effectiveness of marketing activities and saves time.
Integration allows for customer segmentation based on various criteria, which enables the delivery of personalized content to specific recipient groups.
iPresso allows you to collect and analyze data on customer behavior. This, in turn, allows you to better understand their needs, which can lead to a more effective marketing strategy.
Thanks to automatic notifications and campaigns, you can effectively encourage customers to return to the store, e.g. by offering personalized discounts or promotions.
Marketing Automation can help you identify stages in your purchasing funnel, allowing you to tailor your marketing efforts to optimize conversions.
With the right Marketing Automation tools, you can focus on maintaining customer loyalty by providing valuable content and offers.
iPresso has marketing tools to activate the mechanism of saving "abandoned carts" by delivering a personalized message to each user who has not made payment for selected products, along with the possibility of increasing the initial value through up-sell.
The user started filling out the form but abandoned it halfway through? iPresso has solutions for this and many other processes.
The iPresso Marketing Automation system allows you to define your own rules enabling the personalization of messages to contacts in the database and anonymous users, depending on the selected conditions defining a given segment.
Do you run several e-commerce sites, e.g. in different countries? Thanks to integration, you can concentrate all data in one place, using marketing automation for personalized communication with customers of each store.
