Data Collector is a tool that automatically collects data about user activities on the website.
This allows you to better understand your visitors' behavior and tailor your marketing communications to their needs.
Collecting data about users allows you to adapt content and offers to their individual needs, which increases the effectiveness of marketing activities.
The collected data helps create more relevant campaigns that are better suited to audience expectations, leading to higher conversion rates.
Based on user activity, you can create segments that allow you to precisely target offers and marketing messages.
Automation of marketing activities based on collected data helps increase user engagement, which translates into better conversion and higher sales results.
You can easily narrow down the number of events on the page that are to occur - by selecting an event: after clicking on a selected element, after changing the value of a form field or when saving a form, after a specified time after loading the page.
iPresso allows you to select the action to be launched, e.g. recording activity, saving activity, updating attributes, saving contact, saving data to the browser's memory, collecting a web push token.
Ability to select contacts whose data is to be downloaded. It is possible to download data of all contacts, only anonymous ones, or only monitored ones.
All you need is the monitoring code posted on the website. This makes it unnecessary to delegate people from the IT department to monitor activities on the website and distract them from their duties.
In e-commerce, Data Collector allows you to collect information about purchasing behavior, which allows you to personalize offers and remind you about abandoned carts, increasing the chance of completing the transaction.
In the financial industry, this tool helps collect data on customer preferences, which allows the creation of personalized financial offers tailored to their needs and history.
Data Collector in education can help personalize course offers and educational materials by analyzing which topics are most frequently selected by users.
In tourism, this tool allows you to track users' travel preferences and provide them with tailored tour offers and promotions, which increases the chance of sales.
